You Make The Call: Upper Deck Asks Fans to Select Rookie Card Photos for Jack Eichel, Jake Virtanen, Noah Hanifin, Connor McDavid, Max Domi and Andreas Athanasiou!

Fans can vote on three photos for each player that will appear on their rookie and/or rookie subset cards in 2015-16 Upper Deck Series Two Hockey!

CARLSBAD, Ca. (November 25, 2015) – Upper Deck, the exclusive provider of NHL® and NHLPA licensed hockey cards, has announced a promotion that allows puck fans to get even closer to the game. Fans are invited to take on the role of photo editor by helping select final images for new Young Guns Rookie cards that will be released in 2015-16 Upper Deck Series Two Hockey.

This year’s rookie class is one of the driving forces behind the huge increase in demand for 2015-16 hockey cards. Many stores have already sold out of Upper Deck Series One Hockey and have seen a boost in pre-orders for Series Two, as well as several other upcoming trading card releases.

Fans can vote for their favorite ‘Young Guns’ rookie card photos of Jack Eichel (Buffalo Sabres), Jake Virtanen (Vancouver Canucks) and Noah Hanifin (Carolina Hurricanes). In addition, images for ‘UD Canvas’ rookie cards of Connor McDavid and Andreas Athanasiou will be decided on by fans, as will the ‘Team Canada Canvas’ card for Max Domi. Images and voting details can be found at UpperDeckStore.com/YoungGuns. Votes can be cast anytime between now and midnight on Monday, November 30th.

“Allowing fans to be a part of the creative process brings a new element to the cards they already love” said Chris Carlin, Sr. Marketing & Social Media Manager at Upper Deck. “These cards are going to be treasured for years to come, so it only makes sense to give collectors a chance to help create them. We are also encouraging fans to use the hashtag #YoungGuns to share their favorite images and comments.”

Fans can look forward to collecting their first licensed rookie card of Connor McDavid, along with dozens of other future stars, when 2015-16 Upper Deck Series One Hockey hits shelves in early November. Collectors will also want to keep an eye out for Connor McDavid autograph cards, which are available exclusively in Upper Deck hockey products. For information on how to cast your vote and where to purchase Upper Deck hockey cards, visit www.UpperDeckStore.com.

About Upper Deck

Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck revolutionized the sports trading card experience with anti-counterfeit holograms, high quality card stock and stunning photography in its inaugural 1989 baseball set, and since then its mission has been to capture the excitement of the game and deliver it to fans of all ages. Today, Upper Deck is home to the world’s greatest athletes, including Michael Jordan, Wayne Gretzky, Tiger Woods, LeBron James and Connor McDavid.

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